George Town Festival 2016 Branding Identity 

George Town Festival (GTF) is an annual feast of music, dance, film,
arts, food and visual spectacles, from local and international artists.
In the past years, GTF used different colours for each year as their branding theme.

For its 7th year, yellow is the theme color. Yellow paint flows onto George Town and handwritten brush strokes font are used to match each other. Bright happy festive color and bold strokes imply an impact to attract public’s attention.

As an in-house designer for GTF, the task involved are designing all collaterals, ads, publicity material, programme booklet and much more.


Jane Koh 2018©